What networking really means

Networking

Networking is a very common term, and when heard usually triggers visions of hors d’oeuvres, name tags and business card exchanges. These visions can often be followed by feelings of stress for many.

In this video, Cary discusses what networking really means to him, and how it can be a lot easier than many think.

I think networking is a very formal term. What I would say is it’s more about being comfortable talking to people. If it’s formalized and you’re going a networking event and stuff, it’s stressful. There’s some value to that, but again to me networking is talking to people you know about having coffee.

I think networking is a very formal term. What I would say is it’s more about being comfortable talking to people.”

Like for instance, there’s how many people sitting here, 40? Let’s say 15 of you end up in sports. You should all know each other. You should be able to call and say, “Debbie how are you?” That’s what Linkedin for instance is awesome at. “Hey I saw that you’re working at Hockey Canada, wondering if you have a few minutes to meet?”

So to me the real networking is a lot easier and it’s dealing with people you know. And as you get to know more people that becomes easier. So if I’m trying to reach somebody at RBC, the mistake is to call the President or the Vice President. I would never do that. I call the person I know even if they’re an administrative assistant to an administrative assistant. I call the person I know and say “Hey I know you’re at RBC, how does it work? Just wondering how does Marketing work, how does sponsorship work?”

…the mistake is to call the President or the Vice President. I would never do that. I call the person I know even if they’re an administrative assistant to an administrative assistant.”

What happens is they’ll push you in the right direction. And that’s so much easier. I’m going to call a friend. Somebody you know probably knows somebody that works at RBC. That’s where to start.

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