Friday, January 10, 2014: – As Cosmos Sports excitedly enters the new year with conviction, we would like to take some time to reflect on the year that just passed. 2013 saw Cosmos continue to maintain it's influence in the sports marketing business by continuing to grow it's prominence in certain fields along with some new ones as well
One of the biggest stories here at Cosmos Sports in 2013 was the inception of the Brampton Beast Hockey Club of the Central Hockey League (CHL). Cosmos owner Cary Kaplan joined forces with Gregg Rosen (President of Kimco Steel), The City of Brampton, and the Central Hockey League to bring a professional hockey team to Brampton. The Beast were the first Canadian team to join the CHL and proudly claimed the state of the art Powerade Center as their home after the Battalion of the Ontario Hockey League relocated to North Bay. Kaplan assumed the role of President & General Manager of the team while Cosmos provided leadership and senior management including but not limited to: community/public relations, ticket sales, sponsorship, and marketing departments. Just prior to the beginning of their inaugural season, the Beast announced their affiliation with the Tampa Bay Lightning of the National Hockey League (NHL) and the Syracuse Crunch of the American Hockey League (AHL). With the season in full swing, Cosmos continues to work closely with the Beast to fill seats and provide a successful franchise
In addition to taking on the Brampton Beast, Cosmos also dove into the world of professional ultimate frisbee, facilitated by the American Ultimate Disc League (AUDL). Last year Toronto became home to the first professional ultimate frisbee team in Canada, playing out of the University of Toronto's Varsity Stadium. Cosmos became a founding partner of the Toronto Rush and were put in charge of the team's ticket sales, corporate partnerships, marketing, and game day operations. In addition to breaking the attendance record for a professional Ultimate game (2300 fans), the Rush also went undefeated on the season and won AUDL Championship Weekend II. After helping the Rush earn the AUDL attendance record, Cosmos was then hired by the Cincinnati Revolution (also of the AUDL) to help maximize ticket sales and marketing and are now proud to be working with every team in league focusing on corporate partnerships
Although the Beast and Rush became major players here at Cosmos last year, there were plenty of other projects going on as well. Cosmos conducted a case study to determine the viability of a professional basketball league in Canada with hopes of creating a sustainable league in the future. The Cosmos Costco retail program continued to boom and assisted various clients such as the Royal Ontario Museum, Theatre Aquarius, the Hamilton Philharmonic Orchestra, the Ottawa Senators, St. Louis Blues, and over 25 golf courses
Cosmos also took on the Carleton Ravens as a client for their 2013/14 season, advising them on overall marketing, branding, ticket sales, and data collection strategies. They also announced a partnership with the Queen's Plate, one of Canada's most prestigious and historic annual horse racing events where they would provide customer service and outbound sales and marketing support with a focus on maximizing revenue
Cosmos Sports is grateful for the strong efforts of each team, league and organization it has worked with in 2013 and is looking forward to continuing these loyal partnerships in 2014 while pursuing new exciting business opportunities. They would also like to thank their dedicated staff who put in a lot of hard work over the year and helped make everything possible

For assistance in sports marketing, such as ticket sale, training,branding marketing, public relations, sales, hiring, strategic direction, business growth, website design, advertising, or any other function of building your brand, Cosmos Sports can assist in effectively and efficiently growing your organization. Contact Sales & Marketing, Director, Bryan McGahey, at This email address is being protected from spambots. You need JavaScript enabled to view it.