Friday, November 28, 2014: Cosmos Sports is excited to announce its involvement with the 2015 Pan-American Junior Athletics Championships. This three-day track-and-field event, to be held in Edmonton Alberta, will involve over 400 athletes under the age of 20.
Cosmos Sports’ involvement will span over several months and will include the development of marketing strategies, training and development of sales staff, as well as actively assisting with ticket sales. Starting with an overall evaluation of the event, Cosmos will assist the organizing committee with the development of plans for marketing and revenue generation. These plans will encompass strategies for ticketing, sponsorship, merchandising, and several other aspects of the event. In addition, Cosmos will also facilitate training for executives as well as lead professional development seminars for full-time staff.
February of 2015 will mark the implementation of the strategies, particularly in regard to ticket sales. Outbound sales calls will commence with single tickets, premium seating, and full event packages being made available to the public.
Cosmos Sports has a long history of success working with Edmonton-based organizations, including: University of Alberta Athletics, NAIT, Canadian Finals Rodeo and the Edmonton Eskimos.