Revenue Generation Training

From ticket sales strategies to corporate sponsorship, customer service, Cosmos Sports President Cary Kaplan has trained over 300 teams worldwide with a resounding 100% testimonial rate.

Teams have been training from within the following leagues: NHL, AHL, CHL, OHL, CFL, AFL, AF2, ECHL, IHL, CBA, NBDL, NAHL, CFL, CSL, OHL, QMJHL, NAHL, EIHL, WHL, PBL, IBL, NLL, and many many more...

(we have never trained a team, that did not feel they received a return on investment above what they spent for the service)

www.cosmossports.com/testimonials.html

Cary and his staff at Cosmos Sports are among the sports industry leaders in revenue generation training for professional sports teams, organizations and leagues.

Cary’s innovative sessions are renowned through professional sports circles as he has provided teams with numerous cutting edge initiatives to increase revenue through strategic thinking.

A typical agenda includes:

• Strategy/Structure/Systems Analysis

• Strengths/Weaknesses of Current Model

• General Sports Marketing/Sales Philosophy

• Core Vitality of Ticket Sales

• Database Building - Hot Call Philosophy

• 4 Steps of Conversion (Fanbase-Database)

• Season Ticket Chain - Fundamentals

• Group Ticket Sales - Grid Selling

• "Wake up the Walk Up" Program

• Maximizing Renewals

• Marketing and Game Day Operations for Revenue

• Corporate Sponsorship Sales, Delivery and Service

• Flexibility in Pricing/Packaging

• Fundamentals: Revenue vs Attendance

• Fundamentals: Devaluation vs Strategic Pricing

• 20 Keys to Successful Selling

• Time Management/Urgency for Staff

• Objection Handling/Closing Sales/Removing Call Reluctance

• Movement towards $$ in Revenues

• Action Plan

• Implementation and On-Going Follow Up