Marketing

Marketing That Actually Sells Tickets

We believe that when most people think of marketing, they are thinking of brand luxury marketing. Which in the right circumstance, can have a tremendous impact on driving ticket sales. However, we find that too often Brand Marketing falls short of driving tangible results, particularly for smaller properties (e.g. Startups, minor league teams, local Performing Arts organizations, etc.). Sure the videos looked cool, but did anyone buy a ticket as a direct result? That’s why we’ve created Ticket Marketing: an application of marketing techniques designed to drive ticket sales, be measurable, and support your sales team.

BRAND MARKETING & MARKETING STRATEGY​

At Cosmos, we understand that a powerful brand and a well-crafted marketing strategy are the cornerstones of success in the ever-evolving world of sports and entertainment. Our team of seasoned experts excels in the art of shaping and elevating your brand, ensuring it resonates with your target audience and leaves a lasting impression. With a blend of creativity, data-driven insights, and cutting-edge technology, we develop marketing strategies that drive engagement, fan loyalty, and revenue growth. Whether you’re a sports team, athlete, venue, or entertainment property, we are here to elevate your brand to new heights and create memorable experiences for your fans. Join us on this exciting journey as we redefine the game in brand marketing and strategy.

WEBSITE DESIGN & DEVELOPMENT​

We understand that your website is often the first point of contact between you and your audience, and it should make a powerful impression. Our team of skilled designers and developers is dedicated to crafting visually stunning, user-friendly, and highly functional websites tailored to your unique needs. Our experts will work closely with you to create a digital experience that not only reflects your brand’s essence but also engages your audience effectively. With a focus on cutting-edge design, seamless navigation, and mobile responsiveness, we’ll help you stand out in the crowded digital landscape. Elevate your online presence with Cosmos, and let’s make your vision a reality through innovative website design and development.

SOCIAL MEDIA & PAY PER CLICK (PPC) ADVERTISING​

We’re experts in leveraging social media and PPC advertising to maximize your brand’s reach and engagement. We’ll help you connect with your audience and achieve your marketing goals. Join us on this digital journey to make your brand shine in the social media sphere and boost your success with PPC advertising.

CONTENT MARKETING & PUBLIC RELATIONS​

In a world driven by storytelling and relationships, we excel at crafting compelling narratives and building meaningful connections for your brand. Through strategic public relations initiatives, we’ll help you gain visibility, manage your reputation, and navigate the media landscape effectively. Join us in the art of storytelling and reputation building, and let’s shape the narrative for your brand’s success.

CREATIVE, GRAPHIC DESIGN & COMMUNICATION

At Cosmos, we are your partners in crafting visually striking and compelling messages that engage and resonate with your audience. Our work spans a wide spectrum, from labels and logos to billboards and Facebook advertisements, all aimed at consistently communicating your brand’s identity and values, regardless of the platform. Join us in the realm of creativity and communication, where we turn your vision into a captivating and impactful reality.

SEARCH ENGINE OPTIMIZATION (SEO) & CONTENT MARKETING​

Our team specializes in optimizing your online presence to ensure your brand ranks prominently in search results. Our SEO experts are here to enhance your online visibility and drive organic traffic to your digital assets. We utilize proven strategies, keyword research, and on-page optimization techniques to ensure that your brand remains highly discoverable by your target audience. Join us in the world of SEO, where we help your brand rise above the digital noise and reach new heights of online success.

FAN INTELLIGENCE MARKETING

At Cosmos, we use a highly capable Marketing Platform in order to track your fans along the user journey. We can create distinct audience profiles for every member of your database, segment the lists based on their online behaviour, and create campaigns/tactical nudges customized to different audience groups to help them along the buyer journey.

WHY TICKET MARKETING?

Tickets are unlike other e-commerce products:

Consistent ebb and flow to the calendar year means marketing efforts need to ramp up and cool down

Once the game has passed, the revenue opportunity is gone

People buy emotionally and justify rationally. Sports are emotional purchases, therefore ticket messaging needs to tap into that emotion

Due to high fixed costs of sports teams, marketing efforts need to show results quickly and have immediate impacts on revenue

Who we've worked with

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If you think we could help your organization to generate revenue, we’d love to hear from you.

Abhinav Nongmeikapam
Abhinav NongmeikapamDirector of Marketing
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